Chrome Live How Chrome is shifting the device landscape

Posted by Rajen Sheth, Director of Product Management, Chrome for Work

Today at Chrome Live, we showed how Chrome continues to make the way we work faster, simpler and more secure, while businesses like Netflix, Pinterest and Chico’s shared how Chrome for Work is bringing innovation to their workplaces.

We also announced new Chrome products and features that make it simpler to bring Chrome to work, including:

• Chromebook integration with Box for more ways to bring your files to the cloud: Now, you can seamlessly access your Box documents from a Chromebook, just as you would access your local documents. This means that with your Chromebook, you’ll have access to even more applications, no matter where you are.

• Bringing face-to-face meetings to larger rooms: Last year, we launched Chromebox for meetings so you can have face-to-face conversations with colleagues in remote offices and still feel like you’re in the same room. Today, we announced a new version of Chromebox for meetings that powers meeting rooms fitting up to twenty people. The hardware in the bundle includes a Chromebox powered by Dell, Asus, and HP, a pan tilt zoom camera, and more; just bring your own display. From huddle rooms to large conference rooms, you can now affordably bring video meetings to more office spaces.

• Improvements to Chrome management for Chrome-dedicated devices: A few weeks ago, we announced over a dozen Chrome partners in the digital signage space. We’ve also improved ongoing reporting to monitor the health of your kiosks and signage at all times. You’ll get alerts from Chrome management if a screen goes down and can remotely reboot the device to get it back online without dispatching a technician. You can also get live updates about system usage and capture screen grabs to see exactly what viewers see.

• Bringing Chrome management pricing flexibility to more places: We’re adding pricing flexibility to Chromebook management at a subscription fee of $50/year and announcing availability in seven new countries: Japan, Australia, New Zealand, Thailand, India, UK and France.

If you weren’t able to attend the live session, you can still watch the event on demand. Feel free to share your thoughts, impressions and questions using #chromelive15 on social media.

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The first ever Chrome Live Coming to a screen near you on April 22nd

Posted by Casey Le, Product Marketing Manager, Chrome for Work

Chrome was a big bet when it was introduced six years ago and has since grown to provide a simpler, speedier and safer web for more than 750 million users around the world. Today, Chrome is an integrated hardware and software solution for work that meets the challenges of and innovates upon traditional platforms.

Join us online April 22nd at 10:00am PDT at Chrome Live, our first-ever online event, to hear from Googlers, technical experts and our customers about how Chrome is meeting the needs of a more mobile, social and cloud-oriented workplace. At Chrome Live, you’ll:

• Have a front-row seat to two keynotes from:

• Amit Singh, President of Google for Work, who’ll share how Chrome for Work is part of the transformational agenda of many businesses today. He’ll also be announcing a number of new products coming to the Chrome for Work family.

• Rajen Sheth, Director of Product Management for Chrome for Work, who’ll discuss how devices have revolutionized the way we work. He’ll also uncover a few pathways of our top-secret roadmap and may have a few surprises in store.

• Learn how the web, meeting technology and digital displays are being reimagined with Chrome for Work product managers Saswat Panigrahi and Vidya Nagarajan

• See live deployment and management demos by Chrome team experts

• Hear from IT leaders at Netflix, Pinterest and Chico’s about integrating devices with the cloud and enabling IT admins at top companies to streamline day-to-day operations

• Get a sneak peek at the team’s plans to continue innovating and addressing new needs in the market

To be a part of Chrome Live, all you need is a comfortable seat, an Internet connection and a computer, tablet or phone; pants are optional but recommended. You’ll be able to interact with Google experts and ask questions.

Register now to learn all this and more at the first Chrome Live event on Wednesday, April 22nd at 10:00am PDT. And even if you can’t attend on the scheduled dates, be sure to register to stay up to date on all things Chrome. Feel free to share your thoughts, impressions and questions using #chromelive15 on social media.

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Launching Salesforce Lightning with a global community a live event and Hangouts

Posted by Sarah Franklin, VP of Admin Marketing, Salesforce

Editors note: Today we hear from Sarah Franklin, VP of Admin Marketing at Salesforce, the leader in enterprise cloud computing and the sixth largest software company in the world. See how the company brought its community together and announced a recent product release using Google Hangouts. 

It’s not every day that we have the opportunity to bring together people from 119 locations across the globe. The Salesforce marketing team put our heads together to decide how to announce Salesforce Lightning — a metadata-driven platform that is highly customizable, and empowers people to work faster and smarter — differently than previous product releases. We decided to focus on what’s always been at the center of our company: our customers. For us, the solution was simple and collaborative. We chose Google Hangouts to introduce Lightning, so we could share this exciting announcement with our community of developers and users in 20 countries via live video.

We chose Hangouts because we wanted to show our community that we’re committed to using innovative tools. We’d already been using Hangouts in a variety of ways, such as connecting with colleagues in different offices (and sending each other emojis) and hosting webinars with our admin community, so we knew it was a great choice to bring many people together from around the world.

Whether it was 7 a.m. or midnight in their local timezone, people gathered at universities, community centers and local pubs to join the product launch. The day after our announcement, we also hosted a second private Hangout with over 200 people across Europe, the Middle East and Africa in case they missed the launch due to timing. These events created a deeper sense of camaraderie among an already strong community. We sent our community leaders a webcam and tripod, so it was easy and cost effective to get a group together since all they needed was an internet connection. Hangouts gave us the opportunity to encourage dialogue between admins, developers, partners and users in a fun and immediate way.

Many companies measure the success of a product launch based on the press they receive or the number of website visits they get in a single day. We flipped that. Our goal was how could we involve our community and put our customers at the center of this launch. We defined success by the number of customers we involved. More than 19,000 people from our community, from Bangalore to Tokyo to New York City to Paris and hundreds of places in between, tuned in to join the launch.

Our executives were floored when they saw people from all around the world on the screen. We overcame the language barrier by having translators onsite in some of the non-English speaking countries to make sure everyone felt included. We created a personal connection with customers who spoke different languages and brought together engineers, users, executives and the marketing team who have a common passion for our customers’ success.

By focusing on forward-looking technology, we hosted an event that made more than 19,000 people feel like they were in the same room. And with our core focus on connecting companies to their customers, we couldnt think of a better way to introduce our products to the world than with Hangouts.

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